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Entrepreneurial Fundamentals

Complete & Continue Next Lesson Learn More

Chapter 1 - Entrepreneur Fundamentals

31 Lessons

Lesson 1: Entrepreneurial Mental Well-Being

Lesson 2: Recommended Podcasts & Books

Lesson 3: Learning Effectively for Free

Lesson 4: The Mirage of Success

Lesson 5: Setting & Achieving Goals

Lesson 6: Assessing Progress

Lesson 7: Dispelling Misconceptions

Lesson 8: EQ Proficiency

Lesson 9: What kind of Entrepreneur are you?

Lesson 10: The Lean Canvas

Lesson 11: Unravelling the depths of your idea

Lesson 12: Diverse Entrepreneurial Styles

Lesson 13: Product Market Fit

Lesson 14: Idea Refinement

Lesson 15: Understanding your customers

Lesson 16: Deconstructing Start Up Failure

Lesson 17: Understanding Start Up Failure

Lesson 18: Extracting Wisdom from Setbacks

Lesson 19: Unveiling Success through Grit

Lesson 20: Dealing with fear

Lesson 21: Goal Attainment

Lesson 22: Your Branding Journey

Lesson 23: Navigating Co-Founder Relationships

Lesson 24: Engaging Mentors & Advisors

Lesson 25: Networking

Lesson 26: Mastering Effective Communication

Lesson 27: Mastering Audience Engagement

Lesson 28: Navigating your first Year

Lesson 29: Embracing the Transition

Lesson 30: The ABC Principle

Lesson 31: Glossary of Terms

Chapter 2 - Product Development

20 Lessons

Lesson 1: Design Thinking

Lesson 2: Crafting your Product

Lesson 3: Guiding Product Development

Lesson 4: Building an Investable Product

Lesson 5: Crafting a Product Roadmap

Lesson 6: Defining the Product

Lesson 7: The Prototypes Journey

Lesson 8: The Design Landscape

Lesson 9: Customer Personas

Lesson 10: Elevating User Centricity

Lesson 11: Compelling User Stories

Lesson 12: Elevating Product Austhetics

Lesson 13: Alpha & Beta Testing

Lesson 14: User Centric Design

Lesson 15: UX Design Principles

Lesson 16: JIRA

Lesson 17: SCRUM

Lesson 18: Backlog Management

Lesson 19: Navigating Backlog and Burndown

Lesson 20: Mastering Product Management

Chapter 3 - Project Management

10 Lessons

Lesson 1: Creating a Project

Lesson 2: Contractor Management

Lesson 3: Resource & Time Management

Lesson 4: The Tech Landscape

Lesson 5: GANT Charts

Lesson 6: Crafting Pricing Strategies

Lesson 7: Breaking Creative Barriers

Lesson 8: Time Management

Lesson 9: Qualities of Successful Entrepreneurs

Lesson 10: Effective Brainstorming

Chapter 4 - Brand Development

8 Lessons

Lesson 1: The Core Tennets of Branding

Lesson 2: Start with WHY?

Lesson 3: The Power of MOATS

Lesson 4: Importance of Brand Archetype

Lesson 5: Industry Fit

Lesson 6: Purple Cows

Lesson 7: Brand Identity Exercise

Lesson 8: Brand Competitor Analysis

Chapter 5 - PR & Media Kit

15 Lessons

Lesson 1: PR Overview

Lesson 2: Populating your Web Presence

Lesson 3: Writing your Value Proposition

Lesson 4: How To Write your Boilerplate

Lesson 5: How to Speak to an Audience

Lesson 6: Preparing Company Communications

Lesson 7: How to Send out a Press Release

Lesson 8: Press Release Best Practices

Lesson 9: Communicating your Product Launch

Lesson 10: Announcing Key Hires

Lesson 11: The Importance of Earned Media

Lesson 12: Using PR to Raise Money

Lesson 13: Announcing the close of your Round

Lesson 14: Utilising PR with Investors

Lesson 15: Keeping Investors Updated

Chapter 6 - Marketing

17 Lessons

Lesson 1: The Heart of Marketing

Lesson 2: Marketing Fundamentals

Lesson 3: Marketing Handbook

Lesson 4: Great Marketing is Built on Stories

Lesson 5: Positioning Statement

Lesson 6: Start your Story Early

Lesson 7: Balancing: Broad VS Strong Story

Lesson 8: Communicating your Story

Lesson 9: Storytelling Long-game

Lesson 10: Telling your Company Story

Lesson 11: Telling your Industry Story

Lesson 12: Choosing a Mission

Lesson 13: Communicating you Story

Lesson 14: The Power of Asking Questions

Lesson 15: Stories Evolve

Lesson 16: Winning

Lesson 17: The 4 P’s

Entrepreneurial Fundamentals

Complete & Continue Next Lesson Learn More

Chapter 1 - Entrepreneur Fundamentals

Lesson 10: The Lean Canvas

Complete & Continue Next Lesson Learn More

IN THIS LESSON

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About The Founder

Jill Godden is an entrepreneur, investor and author, and the founder of MoonshotNX. She writes about startup fundraising, investor readiness, ownership, entrepreneurship and human potential.

Learn more about Jill Godden → JillGodden.com

https://www.jillgodden.com/essaycollection

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BUILT BY FOUNDERS. FOR FOUNDERS.

‍169 Madison Ave, New York, NY 10016

Established in 2021. MoonshotNX combines AI-assisted analysis, 15,000 fundraising datapoints and human-led investor relations expertise to help founders build fundable companies and navigate the path to capital.

Lesson 10: The Lean Canvas

Plan the Present. Build the Future.

Make your Moonshot count.

Compliance

Platform

Capital

Follow

Governance

Iraas?

About The Founder

Jill Godden is an entrepreneur, investor and author, and the founder of MoonshotNX. She writes about startup fundraising, investor readiness, ownership, entrepreneurship and human potential.

Learn more about Jill Godden → JillGodden.com

Legal

BUILT BY FOUNDERS. FOR FOUNDERS.

‍169 Madison Ave, New York, NY 10016

©2021 Moonshotnx, Inc. All Rights Reserved.

Established in 2021. MoonshotNX combines AI-assisted analysis, 15,000 fundraising datapoints and human-led investor relations expertise to help founders build fundable companies and navigate the path to capital.